Here is something I've been waiting to write about for awhile.
About a month ago I received an email from a pro triathlete, Laurel Wassner. She had seen the pictures I had taken of her at Uberman and when the designers of an ad campaign asked her for some action shots, my shots were among the pictures she submitted. She put me in contact with the ad agency so that I could send them the higher resolution images to try in the layout. This is when I found out that it was going to be a Nike ad.
Obviously I was very excited about all of this. This is not something that happens every day. So of course I had started to type up a post for the blog about it. Then I went to Laurel’s blog and realized she hadn’t let the cat out of the bag about the ads yet. So then I modified it to be very generic and posted it… for all of 15 minutes before I deleted it. I figured I’d just wait and see if it really happens before saying anything.
Well I’m still jumping the gun here. It’s not official but I figured now that Laurel has posted about the campaign I’ll also post, because not only is it Nike. It’s LIVESTRONG! How cool is that? It just kind of falls into place very nicely with what we are all about.
Hopefully I didn’t jinx myself by posting this early but it’s exciting. Heck, I always thought it was fun to see my pictures hijacked from my Flickr site just to show up on athlete’s facebook pictures, blogs and websites. This takes that feeling to a whole new level.
Oddly enough, not a week later, one of our friends sends us an email asking us to send a high resolution picture that Genine took of her at the Black Bear Triathlon in 2008. Turns out that Coach Don Fink is writing a new book and would like to use that image in his book. We’ve already signed the release forms for that picture but the book isn’t going to be released for another 12 months or so.
Fun right?
Once again proving that the internet is a cool place. Laurel would have never seen these pictures if not for flickr. Not to mention the fact she could just send an email to contact me from the same site. Then when the ad agency needed the pictures. I didn't have to dig through negatives or FedEx anything. I just created a set on flickr and sent them the link.
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